UNDERGRAD PROGRAM

These and many other career paths are possible following your B.Comm. marketing major. 

Deciding on the right major for you should be based on at least four factors.  First, what employment opportunities are available?  Second, what are employers looking for when they make recruitment decisions? Third, what should you be doing to best position yourself for both your first job, but also for your possible career aspirations?  Finally, are you passionate about a particular field and, if so, what should you be doing to follow your passion?

As you make these reflections, examine the skills sought by employers and consider the coursework, along with additional activities, that will make you a "best candidate" for prospective employers.

Be sure to visit Goodspeed Career Services for insights and assistance in your career pursuits!

To learn more about possible career options and professional designations, as well as to view employment statistics for marketing graduates, visit the I want a career in… Marketing webpage.