Major in Marketing
Marketing is part of every aspect of your daily life. The package design of the goods and services you buy, the atmosphere of the stores where you shop, and the radio and television commercials you hear are created by marketers. You, yourself use marketing when you craft your resume to sell your skills to potential employers.
The Marketing major covers a broad array of these marketing topics, strategies, and skills, ranging from conducting marketing research to managing brands to understanding consumer behaviour to creating successful advertising campaigns.
Individuals who are successful marketers tend to be excellent communicators, possess good analytical and decision-making skills, and enjoy working with a variety of different people. If you have these abilities and interests, consider starting your career in marketing at the Edwards School of Business.
